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Online Learning 101: Part I
Authoring and Course Development Tools

June 3, 2010

Part I: Authoring and Course Development Tools | Part II: Games and Interactivity | Part III: Tools for Web Conferencing and LMSs

The first part of this three-part series focuses on authoring and course development tools and techniques for integrating e-learning. In Part II, Susan Landay explores games and interactivity solutions for e-learning. Part III looks at tools used for web conferencing, as well as learning-management systems. —Editor


If you're anything like me, you have plenty of experience with face-to-face training, but are drowning in the wake of online (or blended) learning tools.

Uncomfortable with this sinking feeling, I set out to educate myself, while mindful of the need for learners to work with new material on their own and at their own pace. I wanted to identify the best ways for face-to-face trainers to add e-Learning to their repertoire, without the assistance of a fancy IT team or investing tens of thousands of dollars.

To this end, I searched for software tools with relatively low-costs, minimal learning curves, and a focus on lively and interactive tools consistent with best practices in brain-based learning techniques.

To make sense of the myriad of eLearning solutions available in the marketplace, I broke them down into four categories that help explain the e-Learning process:

  1. Authoring (course development and creating your content)
  2. Games and add-on tools (games and interactions to reinforce and/or teach)
  3. Conferencing (connectivity tools used for webinars and synchronous learning)
  4. LMSs (learning management systems to administer and track training)
To help you remember these four components of e-Learning, perhaps this little mnemonic will help: Any Goofball Can Learn!

In this three-part series, I offer a description and overview of each category as well as an explanation of: 1) the role they play in enabling online experiences; 2) criteria you might use to choose among the vendors; and 3) a few reputable, cost effective solutions for each.

A couple of caveats: My comments, descriptions and prices are drawn from vendor websites, personal research, conversations at conferences, and LinkedIn discussions. Second, because LMSs are quite costly and involve bigger learning curves, I have deemed them to be outside of my scope and offer just a quick overview at the end of part 3.

Authoring/Course Development Tools
The course development/authoring tools are software programs that enable you to create course content. The most readily available of these is PowerPoint. However, many trainers find PowerPoint to have some limitations. For instance, PowerPoint's interface is somewhat cumbersome when creating high-end animations that integrate text, images, audio and video. While PowerPoint is terrific for linear presentations, its interface is more difficult when creating "branching" presentations, whereby a user digs down into any number of buttons or scenarios. Although it contains a robust collection of "slide templates," it does not come loaded with a library of "interactive game templates."

If you are looking to move beyond PowerPoint for course development, following is a list of the criteria you might use to decide among the various options:

  • PowerPoint interface:
    • Does the software work within PowerPoint by adding new toolbar items?
    • Does the software replace the need for PowerPoint?
    • Does the software create interactions that can be imported into PowerPoint, in case you'd like to use it for live training also?
  • What file formats can be imported/exported? This is important if you want to load your content into a LMS (to be defined later) or some other program.
  • Does the software reside on your desktop or online? This is an issue if you prefer to work offline.
  • Are courses stored on desktop or online?
  • How quickly can you learn the new program?
  • How quickly can you create animations of images, text, etc.?
  • What types of games and interactions come bundled with the software?
Recommended Vendors
In listing vendors for course authoring tools, my goal was to find solutions that were reputable, cost effective, easy-to-learn, and consistent with brain-based learning techniques. As such, this is not to be taken as an exhaustive list. The prices listed represent standard pricing at the time of writing; prices may be subject to change or discounts.

ProForm Rapid eLearning Studio by Rapid Intake
This e-Learning Best of 2008 winner has intuitive tools that make it easy to create drag and drop activities, learning games, branching simulations, and RapidCam screen recording. You can modify more than 21 existing templates, turn PowerPoint presentations into e-Learning courses, include narrative audio in screen recordings, edit previously recorded movies, and apply hundreds of pre-built animations to images and text. Included is a Swish Rapid Animation Tool that lets you import and position images and text, synchronize audio, animate anything, then export it as a Flash movie.

Claims to fame:

  • Compared to Adobe Captivate, Rapid Intake claims ProForm is cheaper, easier and has more features.
  • For Audio editing, use Audacity (free online).
Pricing:
  • The most popular Standard Premium Edition (described above) is $999.
  • The basic Standard Edition is $499.
Articulate Studio '09 by Articulate
Articulate Studio '09 Pro received the "Best Product of 2009" by Training Media Review. All tools in the Articulate Rapid E-Learning Studio '09 work together seamlessly—and all within Powerpoint. "Presenter" makes it easy for anyone to add interactivity and narration to PowerPoint slides. "Quizmaker" enables you to create professional, custom Flash quizzes and surveys. You can insert selected quiz slides into your course. "Engage" gives users the ability to produce dazzling interactive content. The "Video Encoder" component allows users to import any video and convert it to Flash.

Claims to fame:

  • Very easy to use and learn
  • Ability to add learning games like Q&A, Sequence, Word Quiz, Wheel of Fortune.
Pricing:
  • The Professional Suite is $1,398; Standard Suite (without "Engage") is $999.
  • Individual software components are also sold separately.
iSpring Presenter by iSpring Solutions
This software program enhances PowerPoint's basic functionality, allowing users to fine tune and optimize the appearance and playback of presentations, distribute courses in the popular Flash format, create quizzes with various types of questions, record and sync presenter video, add Flash and YouTube videos, import or record new audio narrations, add presenter information and company logos, create unique navigation, design with customizable player skins, and much more. iSpring looks terrific, is easy-to-use and considerably less expensive than comparable products. iSpring is newer to the U.S. e-Learning marketplace (the product was introduced in Russia). Although it has not yet been recognized with an e-Learning "best of" award, its list of featured customers is quite impressive.

Claims to fame:

  • An incredible package at an unbeatable price.
  • Also includes easy LMS integration and ink annotation tools
Pricing:
  • The Pro version is $249 and includes a PowerPoint to Flash solution: 10 player templates, audio narration and sync, multiple presenters, content compression, and presentation size control.
  • The Presentation version is $499 and includes all of the above, plus video narrations and sync, presenter video, quiz builder, etc.
Captivate and Presenter (by Adobe)
Adobe has a whole suite of eLearning products, which together are called the Adobe eLearning Suite, which contains Captivate 4, Flash CS4 Professional, Dreamweaver CS4, Photoshop CS4, Acrobat Pro Extended, Presenter 7, Soundbooth CS4, Adobe Device Central CS4, and an Adobe Bridge CS4. Among those, the components frequently used for course authoring are Captivate and Presenter.

Captivate 4 lets you create simulations, software demos, interactive scenario-based training, and quizzes; convert content to Flash; import PowerPoint slides; and add in click boxes, hyperlinks, etc. Presenter 7 lets you easily create Flash presentations and self-paced courses complete with narration and interactivity; import and edit video in any format and export as .SWF files; record and edit high-quality audio; help ensure consistency with branding and customization; deliver advanced quizzes and surveys with question pooling and randomization; publish content as a PDF file, preserving all of your animations; create AICC- and SCORM-compliant content; and integrate with Adobe Acrobat® Connect™ Pro software to deploy, manage, deliver, and track content.

Claims to fame:

  • The Adobe name. (Note: this is both a benefit and a drawback, as Adobe is somewhat notorious for poor customer service and sales support.)
  • Many people swear by Abobe products.
Pricing:
  • The Adobe eLearning Suite is $1,799.
  • Captivate 4 is $799 and Presenter 7 is $500.
Conclusion
While there are an increasing number of tools available for course authoring, the programs mentioned here are a good smattering of reputable low-cost, easy to learn, systems.

In the next part of this three-part series, we will review the tools available to build games and interactivity into your online learning.

About the Author
Susan Landay is president of Trainers Warehouse, a women-owned business that offers hundreds of effective, innovative and fun products for trainers and educators across all industries. Prior to joining Trainers Warehouse in 1997, she was a consultant and trainer in the field of negotiation and conflict resolution. She is a graduate of Yale University and The Kellogg Graduate School of Management at Northwestern University. Her early work experience included being a professional clown for Ringling Bros. and Barnum & Bailey Circus.

From: abhi yadav
(email)
nidhi
Online education
Date: 08/28/2010 09:16:53
Distance learning and its relationship to emerging computer technologies have together offered many promises to the field of education. In practice however, the combination often falls short of what it attempts to accomplish. Some of the shortcomings are due to problems with the technology; others have more to do with administration, instructional methods, or students. Despite the problems, many users like technologies such as compressed video and see continued growth in the area. This paper will examine some of the current research and thought on the promises, problems, and the future possibilities in modern distance learning, particularly types that are delivered via electronic means.
 
From: Richard
(email)
Keiser
Other Options
Date: 06/22/2010 03:39:19
Another option that was not in scope for this series of articles is one where the enterprise "rents" an LMS provider who also can provide development tools. In my former company we were charged a nominal fee--I think $25.00 per user--per year, and given access to all the storage and LMS features we needed. In addition, we were given access to various development tools--sorry, I forget which ones--that we could use to develop courseware whenever we wanted. There were no limitations on anything--time, storage, etc.--and after an initial set-up payment of a few thousand dollars, we had our own managed environment and complete 24/7/385 access for our people, who traveled constantly and were all over.

For that enterprise, this was a much better investment than an LMS system, the HW and in-house support it required, plus the purchase of authoring tools. The vendor worked with us to set-up our site as our own, which was totally secure, and to set up the LMS and the course library. Since we dealt with 30+ technical vendors at any given time, courseware from their companies was also listed on the site, although students typically had to go to the vendor site and register, take the course, etc. It finally gave us one place where employees could find everything they needed rather than visiting vendor sites, coming into town for specific classes (although sometimes necessary for labs) and keeping up with their IEPs (individual education plans) themselves. Everything was in one place, and the cost was minimal.

For a strictly academic setting this may not be the right choice, but it certainly worked for us.

Cheers!

Richard
 
From: Niel Dawson
(email)
GSAE/IEC
Live Webcast Resources
Date: 06/21/2010 04:56:32
I am searching for resources that will help train my online instuctors for live webcast presentations. They are experienced a classroom presentations, but have no experience in providing live webcasts.
 
From: Sue Landay
(email)
Trainers Warehouse
iSpring price increased
Date: 06/17/2010 06:37:07
Please be aware that since the time of writing, iSpring's price has gone up to $499.00.

It's still an amazing value!
 
From: Johanna Zitto CPT
(email)
JZ Consulting and Training Inc
Made To Stick, and Raptivity for games
Date: 06/16/2010 10:48:16
I participated in ASTD's Advanced e-Learning Certificate Program and these two resources were shared by classmates, besides Lectora and those you mentioned in the original article.
Thanks for the article, Susan -- looking forward to the next one!
Regards, Johanna
 
From: Barb
(email)
Customer
Appreciation
Date: 06/15/2010 04:15:38
I am new to e-learning even though e-learning has been around quite awhile. I've been introduced to Lectora and find it to be user friendly. I really appreciate the research you have done and anxiously await article #3.

thanks,
bab
 
From: Susan Landay
(email)
Trainers Warehouse
in response...
Date: 06/11/2010 03:10:43
Derek, thank you for your kind words. It certainly is a lot to get your arms around.
Monica, I appreciate your comment about the Trivantis products. I did look into both Lectora and CourseMill, as I had heard great things about their product -- that it has robust features and is quite easy to use. Compared to many solutions, it is also considerably less expensive, but I still thought it might be a bit pricey for classroom trainers wanting to dip their toe into eLearning, which was my focus when writing. Their pricing looks something like this:

Lectora Pro Suite is $2495.00
Lectora Publisher is $1595.00
CourseMill (their LMS-Learning Management System) is $14995.00

Because the pricing was a bit high for my purposes, I did not look into the product as deeply as I might have. But because you asked my opinion, I will try to share my thoughts, which are based on a brief visit with them at a trade show, a phone call, and spending some time on their website. I find Trivantis to be a very professional tool, with a tremendous number of features. As I recall, they sell their product directly to end users as well as to other eLearning providers and resellers -- which tells me that it is a robust, sound system. Their website also shows that they offer a great deal of training and support, another indication that there's a lot you can do with the software, to make full use of all the features. As such, I think for many classroom trainers, who want to add a bit of eLearning to their repertoire, it would be overkill. For others, who see themselves putting together a number of online courses, I'm sure it would pay for itself very quickly.

Hope this helps!

Here's a link to their site: https://www.trivantis.com/e-learning-tools
 
From: Derek
(email)
FDP
Thanks a lot
Date: 06/09/2010 09:55:10
Thanks for the article as a teacher of business English I really need someone to explain all the geeky mumbo jumbo jargon, you have done great with 1st article, I can't wait for the next.
 
From: Monica
(email)
FPL
Lectora
Date: 06/09/2010 12:29:52
I am surprised that Lectora by Trivantis wasn't listed as user friendly and affordable product. Have you looked into this product and if so, what is your opinion?

Best,
mj
 

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